
Experience the healthcare industry of tomorrow: Innovation event with talks, tech stations, and panel discussion
The Pfizer Healthcare Hub, BadenCampus, Deutsche Messe and the VR Business Club invite all interested parties to a real innovation deep dive on February 15: Experience AR and VR applications live at 17 tech stations, get an overview of the status quo and the future of the e-health industry and exchange ideas with the hottest start-ups and scale-ups!
VR, AR and the Metaverse as Drivers of Digital Health
This is what you can expect at the innovation event on VR, AR and the Metaverse on February 15 at the BadenCampus in Breisach: Exciting expert talks, VR and AR applications from the areas of training, guidance, simulation and the industrial health industry, plus exciting expert talks, a panel discussion and networking with and numerous experts and the hottest start-ups and scale-ups. We are happy to welcomre the folling innovators: ANIMA RES, Goodly Innovations, ZReality, StellDirVor, Realworld One, Living Brain, Cynteract, AR Experts, Visual Abstract, Uptale, Bitnamic, Aidar, Lightshape, 3Spin Learning, CMC Engineers, Schenker Technologies, Pfizer Center One, prtx, VR-Simulator and the Digital Health Truck of the of the state government Ba-Wü.
Program:
16:30 - 17:20: Welcome & Impulse, moderated by Maren Courage (Founder VR Business Club) "New Technologies - The goal is translation into everyday care", Thomas Kleine (Head of IT & Digital Pfizer Germany) and "Innovative scientific solutions for XR/AI-based applications in healthcare", Prof. Dr. Didier Sticker (Head of department Augmented Vision at DFKI)
17:20 - 17:35: Pitches of the tech stations, moderated by Günther Illert (Healthcare Shapers)
17:35 - 18:30: Experience innovation: Visit of the Tech-Stations: ANIMA RES, Goodly Innovations, ZReality, StellDirVor, Realworld One, Living Brain, Cynteract, AR Experts, Visual Abstract, Uptale, Bitnamic, Aidar, Lightshape, 3Spin Learning, CMC Engineers, Schenker Technologies, Pfizer Center One, prtx, VR-Simulator and the Digital Health Truck of the state government Ba-Wü
18:30 - 19:15: Panel: How do we get the innovation around digitalization and XR into the reality of care? Moderation Maren Courage (Founder VR Business Club) Dr. Armin Pscherer, (Coordination office telemedicine Baden-Württemberg ), Dr. Lars Ridemann (University hospital Heidelberg), Prof. Dr. Miriam Rüsseler (Goethe University Frankfurt) requested, Nick Wiese (Managing Partner, VIREED) requested
19:15 - 19:25: Keynote: Digital Transformation of a University Hospital, Prof. Dr. Frederik Wenz (Executive Medical Director of the University Hospital Freiburg)
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How to just do QMS: Webinar on December 5
In the webinar of the series "4C Close up" of the Medical Innovations Incubator you will get insights into the QMS of the startup sync2brain and learn how to build your own QMS as a startup, so that it meets the regulatory requirements and is readable in everyday life.
Expertise for Life Science Startups
As a platform for medical innovations, the Medical Innovations Incubator (MII) connects everyone interested in innovations in the field of medical life science. Among other things, he supports startups with specialist knowledge, for example through the webinar series 4C Close-up: Here, experts from the MII discuss practical topics around commercialization, certification, clinical studies and copyright with experienced practitioners from advanced start-ups or established companies and provide insights into real examples.
Quality management according to ISO 1348
At the next 4C Close-up webinar you will learn how Dr. Ramona Samba (CEO) and Niko Mangold (RA) from the startup sync2brain built their QMS according to ISO 13485. They provide insights into scope, manual and SOPs. Together with MII startup coach Dr. Henrike Stutzki, it will be discussed how regulatory requirements can be met and how good readability can be achieved in everyday life.
- When: Monday, Dec. 5, 2022, 5 to 6 p.m.
- Who: Dr. Ramona Samba, Niko Mangold (sync2brain GmbH) & Dr. Henrike Stutzki (MII).
- Participation in the online webinar is free of charge

How innovation comes to medicine: Keynote speeches and panel discussion on November 3
How do findings from research come into practice in the healthcare industry? What is the potential of personalized medicine? And what activities are there in the Freiburg area that promote this translation? As part of the travelling exhibition "Gemeinsam für gesünder", which will make a stop in Freiburg on 3 November, the event "Translation rethought: How does innovation get into medicine?" will take place at the University Hospital Freiburg with keynote speeches and panel discussion.
The travelling exhibition "Together for healthier"
What challenges will the healthcare system of the future face? What role does digitalization play and how is Baden-Württemberg working to ensure that all citizens benefit from medical progress? The travelling exhibition of the Forum Gesundheitsstandort Baden-Württemberg provides answers to these questions: The aim of the exhibition is to bring information about innovative approaches in health care to citizens. On 3 November, the exhibition will stop off at Freiburg Central Station. To kick off the exhibition, an event with keynote speeches and a panel discussion on the topic: "Translation rethought: How does innovation get into medicine?" will take place at the University Medical Center Freiburg. The invited experts will talk about how new therapies reach patients faster, how digitization helps to conduct clinical trials, how the training of physicians is constantly being improved and how new ideas from research and production come into practice via start-ups and industry.
Meet the Hub-Team
We support Pfizer Healthcare Hubs in the translation process of research and practice through cocreation: We offer startups and tech companies the opportunity to use the resources of a global pharmaceutical company to optimize their solutions, scale them or establish them on the market. Peter Neske, Innovation Lead at the Freiburg Hub, will report on why the model of cocreation between innovators and an established pharmaceutical company has proven itself for the translation process from research into application and will bring the perspective of the Pfizer Healthcare Hub as an interface between innovators and the pharmaceutical industry to the podium. We look forward to an inspiring exchange!
- When: November 3 2022, from 17:30
- Where: University Medical Center Freiburg
- Who: all interested parties are cordially invited
- Note: There is a FFP2 mask requirement as well as a test obligation for all guests of the University Hospital!
Program
From 17:30 | Admission and reception
6:00 pm – 6:10 pm | Welcome and introduction to the Translation Hub in Freiburg
Prof. Dr. Dr. h.c. Frederik Wenz
Chief Medical Director, University Medical Center Freiburg
6:10 pm – 6:20 pm | Impulse: The Early Clinical Trial Unit – how digitalization accelerates clinical trials
Dr. Britta Lang
Institute of Medical Bioinformatics and Systems Medicine, University Medical Center Freiburg
6:20–6:30 pm | Impulse: Example opto biolabs – how the idea becomes a start-up
Dr. Kathrin Brenker
Founder & CEO, opto biolabs
6:30 pm – 7:00 pm | Panel discussion
Prof. Dr. Dr. h.c. Frederik Wenz
Chief Medical Director,
Dr. Britta Lang
Institute of Medical Bioinformatics and Systems Medicine, University Medical Center Freiburg
Peter Neske
Innovation Lead, Pfizer
Dr. Kathrin Brenker
Founder & CEO, opto biolabs
From 19:00 | Subsequent get-together with stakeholders from the region and exchange with present projects from the Forum Gesundheisstandort BW
Register here
Innovation through ecosystem: DIGA-Event on October 26
This event brings together experts from different fields and countries to give information and answer questions to make the business idea successful and to drive great solutions for patients in Germany. Thorsten Mintel, Director Customer Operations at Pfizer will be talking about Pfizer's collaboration with Alex Therapeutics.
The paticipants will talk about examples from the possible "fast track" for startups in Germany to get listed for reimbursable applications. And what's about the next step for founders, e.g. with potential business partners? Furthermore, it will be discussed what the statistic says about the listed DIGA – and what other opportunities there are. The event is organized by Baden Campus and its partners.
- When: Wed, October 26, 2022, 2:00 PM – 5:00 PM CEST
- Where: BadenCampus, Bahnhofstraße 35a 79206 Breisach am Rhein Germany
Agenda
14:00 – 15:00 The german opportunities - DiGA
Ann-Kathrin Weigand, Flying Health: DIGA Watchlist, overview on the German market
Benjamin Klein, seleon: Medical App Market Study in the DACH Region
Thorsten Mintel, Pfizer Healthcare Hub and Alex Therapeutics
15:00 - 15:10 Break
15:10 – 16:10 The international Innovators – partners in our ecosystem
Sebastian Meurer, Innovation in Health (Europe)
Charme Rykower, German-Israeli Chamber of Industry & Commerce (Tel Aviv) & Yoav Fisher, HealthIL Israel Innovation Institute (Israel)
Emeline Hahn, Fizimed (France)
16:10 - 16:15 Break
16:15 – 16:45 A complementary important perspective
Cristina Montesinos, Techniker Krankenkasse
A great opportunity to get to know the innovation ecosystem on the BadenCampus personally!
Registration for the event